Sometimes, you’ll find that your blog posts end up being republished by other websites, and you’ll probably feel like this:
This happens because some webmasters scrape posts from a number of sites and republish them word-for-word on their own blogs.
In theory, there’s nothing wrong with this as long as they link back to the original source (i.e. the post on your site), but often, this doesn’t happen.
By effectively “reclaiming” these links (that you should already have), you can build yourself a few extra links with very little effort.
Here’s the process:
- Find sites republishing your content (without attribution)
- Request that they link to the source (i.e. your site)
To find sites that are republishing your content, go to one of your blog posts and copy a random sentence from it.
For example, if you were the owner of NerdFitness.com, you may copy the sentence “Not only do I hate counting calories, but I know that calories are really only half of the battle, as they’re not all created equal” from this post:
Next, go to Google, paste the sentence into the search box, and hit search.
Any results you see will be from sites that have most likely republished your post – in this instance, we see 27 results:
Now, one of them is from Nerd Fitness itself (so we’ll discount that one), but the remaining 26 results are from other sites.
Visit each of the links one-by-one and double-check whether or not they have republished your post.
If this is the case, right-click on the page and select “View Page Source”:
You should now be able to see the HTML for that page.
Next, hit CTRL + F on your keyboard (CMD + F if you’re on Mac) – you should see a small search box appear at the top of the page.
Type the original domain name into the search box.
If the search finds at least one result, like this:
…then chances are that the site is linking back to the original post on your site, so there isn’t a problem.
But, if you don’t see any results, they probably have linked back to you.
If this is the case, you need to reach out to the webmaster and tell them to link to the original source.
Here’s a template:
I’m [YOUR NAME], [POSITION] at [WEBSITE].
I just noticed you republished one of my posts on [INSERT WEBSITE NAME], but didn’t link back to the original.
Is there any chance you could add an attribution link to the post?
Most webmasters are usually happy to add your link, as more often than not, they simply forget to do-so. Any webmasters that refuse (or simply don’t respond) are most likely not worth getting a link from anyway.