The SEO Project
The SEO Project
Joshua Hardwick
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Joshua Hardwick

Website Feedback Site Submissions

Website feedback sites allow webmasters to gain feedback on their site from actual visitors. This feedback can then be used to improve the site. For example, here’s some feedback I left on a friends website recently on Criticue.com: Most of these sites are free to use and almost all of them allow you to link to your site when you [...]

Joshua HardwickJoshua Hardwick

Local Visitor Services Pages (.edu)

Universities and colleges often have “visitor services” pages. Here’s an example: These pages typically list establishments in the local area that may be useful for visitors and tourists. Local businesses can often grab a high-authority link from these pages, as long as the universities are relatively local to their brick and [...]

Joshua HardwickJoshua Hardwick

Blog Commenting

Blog commenting is a link building tactic that has been around for the best part of a decade (probably longer). It’s not as effective as it used to be, as most blog comments these days have a “nofollow” tag applied to them: “Nofollowed” links  won’t help your site to rank directly – but they still have the power to [...]

Joshua HardwickJoshua Hardwick

Give away blogs

Millions of people run a blog, but not all of these people have their own self-hosted blog with their own domain name. Many of them are hosted on WordPress.com (and other free blogging solutions): Even blogging extraordinaire, Seth Godin, relies on Typepad to host his blog: Creating and giving away brand new blogs (i.e. self-hosted blogs [...]

Joshua HardwickJoshua Hardwick

Create an Affiliate Program

Affiliate programs allow bloggers/publishers to earn a commission from any sales they send to your company. Basically, you give each affiliate a unique link to your website/checkout, which tracks where the source of the sale. If someone converts, you give them a cut of the purchase price (e.g. 50%). They can usually track this via some [...]

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Guestbooks

Guest books (you might remember them from the 90’s) allow people to sign and comment on websites. Here’s an example: Very few sites have them these days, but some of the older – less updated – sites still have them embedded, and they’re usually pretty easily to get a link from (if you can find them). Here’s the process: Find sites [...]

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Press Release Submission

Press releases were designed to allow companies to alert the press of newsworthy happenings, and to give them all the information they may need in order to write up a story about on their own site (where they’ll most likely link to you). But – as Gary Vayerchuck pointed out – “marketers ruin everything”: …and thus, in the world of [...]

Joshua HardwickJoshua Hardwick

Podcast Directories

Podcasting is a great way to make a name for yourself, but they’re also useful for attracting links. If your podcast has a lot of fans, you’ll most likely attract some high-quality links naturally, but you can always gain a few more simply by submitting your podcast to a number of podcast directories, such as PodcastDirectory.com: Note: [...]

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Non-English Directories

If you’ve made the effort to translate your site into another language, it’s worth adding it to any non-English directories you can find. These are few and far between – and not all of them are great quality – but some of them offer a great way to obtain a few extra links to your site. Here’s the process: Find non-English directories [...]

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Niche-Specific Directories

While adding your site to generic business directories will likely gain a few extra links, they’re unlikely to be super-relevant (which is a big deciding factor in Googles algorithm when it comes to the evaluating the value of a link). By adding your site to niche-specific – or even location-specific – directories, you’ll not only be [...]

Joshua HardwickJoshua Hardwick