The SEO Project
The SEO Project
Joshua Hardwick
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Joshua Hardwick

Logo Design

Most bloggers have one thing in common: they’re great at writing and producing content (i.e. blog posts), but aren’t so great at design. Because of this, many bloggers don’t have particularly great logos for their blogs. Some bloggers don’t have any form of logo at all – they just have the name of the site written in plain text: [...]

Joshua HardwickJoshua Hardwick

Do a Charity Run

Doing a charity run is a great way of raising money for a good cause (and improving your health). But you can also build at least one highly-authoritative backlink thanks to JustGiving.com: [ecko_wide][/ecko_wide] Here’s how to do it: Set up a fundraising page on JustGiving.com (a fundraising campaign website) Add details about your run [...]

Joshua HardwickJoshua Hardwick

Donate to Charities/Non-Profits

Charities and non-profit organisations often credit their donors with a link from their website. It isn’t usually on the homepage, but rather from a dedicated “donors” page listing all companies who were kind enough to send a donation. Here’s an example: [ecko_wide][/ecko_wide] It’s not only organisations providing [...]

Joshua HardwickJoshua Hardwick

Build a Self-Hosted Client Directory

Building a self-hosted client directory might sound like an expensive (and pointless) task, but it’s actually something that anyone can do with relative ease. It involves adding a number of directory-style listing pages to your website (one for each of your clients). Here’s the process: List all your clients Create an individual landing [...]

Joshua HardwickJoshua Hardwick

Press Release + Local Newspaper = Link

Most local newspapers regularly feature news from local businesses. Here’s an example: [ecko_wide][/ecko_wide] So, if you’ve got something newsworthy going on at your company, simply sending a press release to local newspapers can often land a couple of high-authority links from their website(s). Here’s how to do it: Find [...]

Joshua HardwickJoshua Hardwick

Social Coupons

Groupon, LivingSocial, Wowcher, etc. – these “daily deals” websites have gained a tremendous about of popularity of the years. Not only are these sites great for attracting new customers, but you can also use them to build a few extra links to your website. Most “deals” on the site(s) are given a dedicated page, which gives an overview [...]

Joshua HardwickJoshua Hardwick

Student Blogs

Many universities and colleges allow their students to create their own blogs, which are hosted on the university domain. Here’s a page featuring tonnes of student blogs from Cornell University: [ecko_wide][/ecko_wide] Students are usually able to create their blogs simply by clicking a “create your blog” link on the University [...]

Joshua HardwickJoshua Hardwick

Web-app Directories

Web apps are essentially websites that do something super-specific. For example, InvoiceTo.me gives you free, unlimited online invoices… [ecko_wide][/ecko_wide] Coolors.co lets you generate an entire colour scheme with the click of a button… [ecko_wide][/ecko_wide] And URLtoDomain.com lets you extract domain names from a list [...]

Joshua HardwickJoshua Hardwick

Webcam Directories

Webcam directories are essentially nothing more than directories of live webcams from around the globe. Visitors can simply type in a location (e.g. “Golden Gate Bridge”) and view live streams from (or at least close to) that location: [ecko_wide][/ecko_wide] Here are a few examples of live webcam feeds: Statue of Liberty – New York [...]

Joshua HardwickJoshua Hardwick

Widget Directories

Wikipedia states that a widget is a “stand-alone application that can be embedded into third party sites by any user on a page where they have rights of authorship, e.g. a webpage, blog, or profile on a social media site”. Here are a few examples of widgets: Gas Price Widget: https://gas-cost.net/dashboard.php?lang=en Skype Contact [...]

Joshua HardwickJoshua Hardwick